July Semiconductor Price Hike Wave Spreads: Window Opens for China's Domestic Chip Substitution

0xBroomberg
Published 2026-06-28About 11 min read

More than ten major semiconductor firms have announced price hikes from July, spanning materials to end-market chips; overseas leaders' markups are opening a dual window of pricing advantage and qualification opportunity for Chinese power-semiconductor makers.

01

What exactly is getting more expensive — and by how much?

Murata is raising prices on AI-server and automotive-grade MLCCs (multi-layer ceramic capacitors — one of the most basic components in electronics) by 10%–40%; Japan's Taiyo Nippon Sanso is hiking ammonia gas prices by over 30%.
MediaTek has flagged chip price increases; Infineon and Texas Instruments have each completed a second round of hikes this year.
In Taiwan, Yangjie Tech, Zing Semiconductor, and other power-chip makers are raising prices by 10%–15%; reports indicate the wave covers virtually all Taiwanese IC design firms.
This means → the hikes are not isolated. From upstream gases and passive components to finished chips, the entire supply chain is repricing in tandem.
02

Overseas firms raise prices — why do Chinese makers benefit?

After Infineon and peers hike, Chinese equivalents become more price-competitive — comparable performance at a lower cost.
More critically, a qualification window opens: when overseas supply tightens, downstream customers are far more willing to test and onboard Chinese suppliers.
In plain terms = customers used to resist switching because it was a hassle. Now overseas chips are both expensive and scarce — the willingness to trial Chinese alternatives surges.
03

Why is Apple lobbying Washington to buy Chinese memory chips?

Apple's main DRAM and NAND suppliers are Samsung and SK Hynix. In Q1 this year, the two raised supply quotes by 80%–100%.
To offset rising costs, Apple has already hiked prices across iPad and Mac lineups by roughly 20%.
Over a month ago Apple approached the U.S. Commerce Department, lobbying for approval to purchase memory chips from China's CXMT (ChangXin Memory Technologies) to ease DRAM procurement pressure.
This means → when memory chips get so expensive that even Apple cannot absorb the cost, Chinese memory makers' strategic value is being repriced.
04

What is CXMT's significance for the industry?

Shenwan Hongyuan notes that new capacity additions this year are limited; memory prices will stay elevated. In this super-cycle, Chinese memory makers are emerging as credible players.
A CXMT listing could become a milestone for China's self-reliant memory supply chain.
This reflects a deeper shift: memory chips are moving from a "pure commodity" into a bargaining chip in geopolitical supply-chain competition.
05

Which Hong Kong-listed names are in focus?

SMIC (00981): Q1 revenue of US$2.506 billion, up 11.5% year-on-year; Q2 revenue guidance implies 14%–16% quarter-on-quarter growth.
Hua Hong Semi (01347): Q1 revenue of US$660.9 million, up 22.2% YoY; net profit surged 458.1% YoY.
GigaDevice (03986): niche DRAM, SLC NAND, and NOR Flash products are seeing both volume and price gains.
Montage Technology (06809): its PCIe Retimer — a chip that maintains signal integrity in high-speed data links — has entered volume shipment and is extending into PCIe Switch.
06

Can the price-hike wave last? What is the biggest uncertainty?

Analysts note that AI-driven demand is pushing up costs, and whether hikes can pass through smoothly to end-market demand is the key question ahead.
In plain terms = chipmakers have raised prices, but will consumers cut back because products get more expensive? That determines whether these hikes translate into profit growth or demand destruction.
Whether the price wave ultimately feeds through to end-market demand is the critical test of earnings upside for the names listed above.

Content is for reference only, not financial advice.

July Semiconductor Price Hike Wave Spreads: Window Opens for China's Domestic Chip Substitution · nashnova