Meta Surges Another 6% on Friday as Bullish Options Sentiment Heats Up

0xBroomberg
Published 2026-07-10About 7 min read

Meta surged over 6% Friday to its highest since April, extending weekly gains to ~15%; 78% of options premium went to calls, but a $29 million straddle sell signals disagreement on what comes next.

01

What drove this rally?

Two catalysts: Meta disclosed a plan to sell access to its AI compute this month, then launched Muse Spark 1.1 — an AI coding product — on Thursday, taking aim at Anthropic and OpenAI.
Friday's 6%+ jump lifted the stock to its highest since April; the weekly gain of roughly 15% is Meta's best since early 2024.
Yet Meta is roughly flat year-to-date, well behind the Nasdaq 100's ~18% gain over the same period. This means → the move looks more like a catch-up trade than trend leadership.
02

What is the options market betting on?

Friday's options volume ran more than 3× the 30-day average. 78% of options premium — roughly $1.8 billion — went to calls, per CBOE LiveVol and SpotGamma data.
Call volume was more than double put volume; eight of the ten most-traded contracts were calls.
In plain terms = the overwhelming majority of bets were on further upside, and they were urgent — the five most active contracts all expired that same day, a pure "it rallies today or the bet is worthless" wager.
03

How much further does Meta need to rise for the top contracts to pay off?

Highest volume: a same-day-expiry $675 strike call, priced at ~$3 per contract — Meta needed to climb roughly 2% more before the close to break even.
Most active beyond this week: a July 17 expiry $700 strike call, requiring a further ~6% move to reach break-even.
This means → short-term money is betting on momentum carrying higher, while medium-term money is wagering Meta can clear the $700 mark.
04

Who is betting the other way?

The second-most-traded contract was a $670 strike straddle sell — simultaneously selling a call and a put at the same strike — with roughly $29 million in combined notional between buyers and sellers.
In plain terms = this trade bets Meta will neither surge nor plunge over the next two months, hovering near current levels.
This reflects a market that is not uniformly bullish — whether earnings season can validate the commercial return on AI compute spending will be the key test for this rally's staying power.

Content is for reference only, not financial advice.

Meta Surges Another 6% on Friday as Bullish Options Sentiment Heats Up · nashnova