Weaker Euro Boosts European Exporters' Earnings Season Profits

nashnova research
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The euro has fallen more than 5% against the dollar this year, just as Stoxx 600 companies representing about 40% of the index's market cap report Q3 results over the next two weeks; for a benchmark that earns roughly half its revenue outside Europe, the currency shift is turning a headwind into a tailwind — though not for everyone.

01

How much has the euro weakened, and what does that mean for earnings?

The euro is down over 5% against the dollar year-to-date, with about 2% of that drop in the past month alone — right as the Stoxx 600's heaviest reporting window opens.
This means → Q3 results land in a period of accelerating euro weakness; overseas revenue automatically inflates when converted back to euros.
HSBC strategists estimate that every 5% depreciation of European currencies against the dollar adds roughly 3.1 percentage points to regional earnings growth. In plain terms = a company tracking zero profit growth could show three extra points just from the currency effect.
02

Who benefits most?

Michael Field, Morningstar's European equity strategist, says the biggest winners sit in sectors where earnings expectations are already low — the FX boost can turn "just meeting the bar" into "a beat."
He singles out Unilever and Nestlé: both had been dragged by weak demand and rising costs, and the extra currency tailwind "could actually make a huge difference."
European healthcare derives about 40% of its revenue from the US — the highest share of any Stoxx 600 sector. Oddo BHF estimates the stronger dollar could lift Novo Nordisk's EPS by 2.5%–3.5% and Sanofi's by 2%–3%.
A UBS basket of stocks with high US-sales exposure — including Novo Nordisk, Diageo, and GSK — has rallied nearly 8% this month, its best monthly gain since July 2022.
03

Which companies actually get hurt?

Adidas and Puma source from Asia and pay in dollars; a stronger dollar raises their input costs. This means → the same euro decline that helps exporters is a headwind for companies with "euro revenue, dollar costs."
Hedging arrangements can also delay or dilute the benefit. Dan Hanbury at Ninety One points to Rolls-Royce, whose large hedge book covers multi-year aviation-service contracts: "The hedging creates a lag in the numbers — the timing and precision are never great."
04

Is a weaker euro actually good for European equities overall?

Counter-intuitively, Morgan Stanley Investment Management's deputy CIO Jitania Kandhari notes that European stocks have historically outperformed when the euro strengthens — because the index is heavy on financials, which benefit from the stronger purchasing power and credit expansion a firm euro brings.
This means → while a weak euro helps exporters, it can weigh on financial-heavy southern European markets. Kandhari says she would turn more cautious on parts of southern Europe if the euro keeps sliding.
Rathbones fund manager David Coombs takes a pragmatic line: "Currency is the last thing in the decision chain — it's very hard to predict its impact on overall profits and returns." He is willing to ride short-term FX swings in globally diversified names like L'Oréal, but grows more cautious when multiple holdings share the same currency exposure.
05

Will the euro keep falling?

Elias Haddad, global markets strategist at Brown Brothers Harriman, sees the euro weakening further toward $1.10 by year-end, supported by relative US economic strength and a favourable interest-rate differential.
But he stresses: what drives the depreciation matters more than the depreciation itself. In plain terms = if the euro drops because the US economy is strong, Europe is merely "weaker by comparison" and asset damage is limited; if it drops because Europe's own risk premium is rising, that is a genuinely negative signal.
This reflects a critical judgment call: whether the FX tailwind can keep translating into earnings beats depends on the reason behind the decline, not the size of the decline alone.

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