It starts by separating signal from noise.

Insider trading isn't as simple as "sell means bearish, buy means bullish." Sales after option exercises, tax arrangements, and pre-set trading plans are often just noise. What's worth watching is who is buying, how much, whether several insiders are moving in the same direction — and how big the trade is relative to their existing stake.

Insider Trading turns raw filings into context an investor can actually read: is this a CEO putting real money on the line, or a director making a token purchase? A one-off trade, or several insiders stepping in within 30 days?

It weighs who is buying before what they bought.

The same $1 million purchase means different things coming from a CEO, a CFO, an independent director, or a mid-level executive. The closer the role sits to the company's actual operations and capital allocation, the more weight a voluntary purchase usually carries — while routine sales and small token trades get discounted.

  • Identify the key playersPrioritize voluntary open-market trades by CEOs, CFOs, founders, directors, and major shareholders.
  • Watch for cluster tradesMultiple insiders buying in the same direction within a short window usually says more than a single isolated trade.
  • Filter out routine noiseSeparate 10b5-1 plans, option exercises, and tax-driven sales from trades that genuinely express a view.

What you get is an insider signal readout.

  1. 01

    Trade Summary

    Starts with who traded, in which direction, for how much, at what price, and when — so you see the event itself at a glance.

  2. 02

    Role Context

    Explains the trader's relationship to the company and whether they buy and sell often, so a routine move doesn't get misread as a strong signal.

  3. 03

    Signal Strength

    Weighs role, trade size, change in holdings, cluster buying, and timing to judge how seriously the trade deserves to be taken.

  4. 04

    Risk Check

    Checks for pre-set trading plans, option exercises, tax arrangements, or anything else that would weaken the signal.

When should you use it?

Whether you want to know if insiders keep buying a stock, whether management stepped in after a crash, whether board members are backing their confidence with real money, or whether a major shareholder is quietly trimming — it turns filing data into a readable judgment call.

It won't treat insider trades as a universal buy-or-sell signal. Its job is to help you decide whether a lead deserves a full research workup — or is just noise that looks busier than it really is.