Tencent Eyes $1-1.5 Billion Acquisition of Israeli Game Studio SuperPlay

Taylor Wilson
Published 2026-07-20About 3 min read

Tencent is negotiating with Playtika to buy its Israeli casual-gaming studio SuperPlay at a $1–1.5 billion valuation; a deal would extend Tencent's global mobile-gaming reach while giving Playtika a major cash-out.

01

What is actually on the table?

Israeli financial outlet Calcalist reports that Playtika is in talks to sell its subsidiary SuperPlay to Tencent.
SuperPlay focuses on casual mobile games; the deal is valued at $1–1.5 billion.
Negotiations are ongoing — no final agreement has been reached.
02

Why does Tencent want a casual-game studio?

Tencent is already one of the world's largest gaming companies, but casual mobile games tap a massive, steady-spending user base.
This means → acquiring SuperPlay would fill a gap in Tencent's mobile portfolio, reaching lighter, broader audiences.
In plain terms = Tencent has plenty of hardcore titles; now it wants the "kill-time" pocket of gaming too.
03

What does this mean for Playtika?

Playtika is a publicly listed Israeli gaming company that has faced growth headwinds in recent years.
Selling SuperPlay could return over $1 billion in cash — a straightforward asset monetisation.
This means → Playtika is trading a subsidiary for liquidity, buying itself room to manoeuvre on its core business.

Content is for reference only, not financial advice.

Tencent Eyes $1-1.5 Billion Acquisition of Israeli Game Studio SuperPlay · nashnova